01 / Owned Media

Media you
don’t competefor.

The differentiator: access that competitors cannot simply replicate. Exclusive and controlled environments give brands stronger consistency, visibility and creative freedom.

Explore the network ↘
Owned
Media
TrueStar access
Retail environmentsPremium DOOHBrand takeoversActivationsPhysical touchpoints
The advantage

Access that others
cannot simply replicate.

Exclusive and controlled environments allow brands to build presence with stronger consistency, visibility and creative freedom.

  • Exclusive retail and partner environments
  • Premium OOH and DOOH opportunities
  • High-attention physical touchpoints
  • Brand takeovers and custom media
  • Integrated activation around the media environment
TrueStar
Owned Media
RetailDOOHActivationTakeoversOOH
Exclusive
media rights
Pan India
Exclusive retail media network

Own the moment
of purchase.

TrueStar holds exclusive DOOH media rights across Metro Cash & Carry locations in India—giving brands access to high-intent business and retail shoppers from entrance to checkout.

14Cities
31Stores
01Integrated network
Request the media deck ↗
What brands can own

Presence across
the whole environment.

A connected inventory system that surrounds the customer journey rather than interrupting a single moment.

Branded retail entrance and archway environment
01 / ARRIVAL

Entrance & archways

Command attention before the shopping journey begins.

Retail aisles and high-dwell navigation zones
02 / NAVIGATION

Pillars, aisles & bays

Build repeated visibility through high-dwell retail zones.

Digital advertising screens inside a retail environment
03 / DYNAMIC

Digital screens & DOOH

Deliver bright, flexible and contextually relevant creative.

Point-of-sale media near the moment of purchase
04 / DECISION

Point-of-sale media

Influence high-intent audiences close to the moment of purchase.

Interactive branded consumer activation in a public retail environment
05 / EXPERIENCE

Integrated brand activation

Extend media presence into sampling, demonstration and immersive engagement around the environment.

Don’t share
attention.Own it.

Bring high-impact media, custom formats and on-ground activation together in one controlled environment—creating a presence that feels consistent, distinctive and difficult to ignore.

Build an owned-media plan ↗

Let’s make your
advantage visible.

Tell us the audience, market and campaign ambition. We’ll shape the right owned-media opportunity around it.